About Big Bite

Big Bite is me — Michael Braithwaite — and a constellation of sharp collaborators I bring in depending on the shape and scale of the work. I’m a narrative strategist, systems thinker, and occasional chaos translator for organizations navigating complexity, public scrutiny, or structural change.

For the past 20 years, I’ve worked at the intersection of culture, narrative, and organizational design across six continents. My clients span civil society, philanthropy, and creative industries — groups doing the hard work of shaping more just, imaginative, and durable futures. I help them make sense of what’s shifting, align what they say with what they do, and design narrative strategies that can hold under pressure.

Big Bite exists because I believe clarity is a form of soft power — the kind that opens, convenes, and grounds. The kind that makes it easier to act with integrity in real time, especially when conditions get weird. And conditions are weird more often than not these days.